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Healthy on a Budget

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What's in a Name?

Posted by Whitney Ajie -

Generic brand, no-name brand, store brand, private label…these days generic products can be called so many things, but what’s really in a name? Consumers often have misconceptions about generic or store brand items, e.g. that generic products are for people with less money, that they always taste worse, or are always of lower quality or less nutritious. The good news is that modern gene...

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