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Engagement Marketing: Using Special Events to Invite and Encourage Customer Loyalty - WEBINAR

July 10, 2017 (6:30 PM )

Looking for ways to engage your customers, build your brand, and educate the community? Want to attract and retain a loyal customer base? It’s all about customer engagement! Urbana’s Market at the Square offers a variety of free programs and events that are low-cost and high-return opportunities that can be applied to farmers markets just like yours! Learn how you can apply these relevant, interactive and interesting (and sometimes even quirky!) programs at your market by attending this ILFMA webinar.

The speaker is Natalie Kenny Marquez from Urbana Market at the Square. Natalie represents the seventh generation of her family to reside in Champaign County and enjoys that she can connect with her family’s deep agricultural roots with her work as Director of Urbana’s Market at the Square. Natalie has a passion for marketing and social media and tries to carry these ideas and concepts over to the farmers market. Natalie has a Bachelor’s degree in Advertising and Political Science from Southern Illinois University and Masters in Public Administration from the University of Illinois at Chicago. In addition she serves as President of the board of directors of the Illinois Farmers Market Association and also sits on the board of directors of Visit Champaign County.

This Member Only webinar, offered by Illinois Farmers Market Association (ILFMA), is a benefit of membership and is free of cost to ILFMA members. This webinar is provided in partnership with the Illinois Farmers Market Association and University of Illinois Extension.

If you are not an ILFMA member and you wish to be, please register here.


The webinar will be presented using Skype for Business, which can be installed at no cost on your computer. Detailed instructions will be provided, prior to the webinar date, to all members who have registered. You may participate by telephone and listen to the webinar, using the number provided. This webinar will be recorded and can be accessed in the Members Resource area of the ILFMA website www.ilfma.org, or at the Illinois Small Farms website at http://web.extension.illinois.edu/smallfarm/ .



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